Who are the Everyday Heroes?

Everyday Heroes are all of us. Walking around in the world, doing the best we can, to do good to others and live our best life.

Some of these Everyday Heroes also happen to be our customer - lucky us. And here you can meet one of them. This month you can meet Lasse from Denmark.



Lasse Skov, Denmark

Who are you?
I’m Lasse - a 34-year-old Danish school teacher living with my girlfriend, Caroline.

Where are you based?
I’m based in Copenhagen, Denmark.

What are you passionate about?
I am passionate about my work - I love helping my students achieve their goals and watching them develop, learn, and mature in the classroom. It provides a lot of meaning in my life. I am also passionate about my health and fitness. I love basketball, running, strength training, and doing yoga.

How do you decide what to wear in the morning?
As I live in Denmark, I partially have to let the weather gods decide 😀 I have a fairly coherent color palette in my wardrobe, so I can easily just throw something on, and it usually works well enough. When I have a surplus of time, I make more thorough and creative choices.

How did you realize Revolution existed?
I stumbled upon Revolution in a small clothing store in my neighborhood called Invasion. I first noticed the colors, which stood out to me, and I found a few items I thought matched my personality and the way I want to feel in my clothes.

Where do you source your Revolution styles?
I have kept going back to the same Invasion store to pick up new styles - or gotten some as gifts from my girlfriend 🙂

What is the oldest piece of Revolution you own?
I am a relative newcomer to Revolution - I bought my first t-shirt with a minivan ‘logo’ a few years ago. I still wear it all the time during summer.

Have you ever used our clothing as a conversation starter or icebreaker? If so, how did it go?
I don’t think I have ever used my own clothing as a conversation starter 😀 But people have complimented me on several items I have worn from Revolution.

If you could wear our clothing to any outrageous event or occasion, what would it be and why?
I would totally wear Revolution at something like the Burning Man festival - I feel like Revolution has kind of an earthy, hippy, anarchistic vibe to it.

If our brand had a mascot, what kind of animal or creature do you envision representing it?
Penguins - very chill, unique, and beautiful 🙂

Which Revolution collab would you like to see in the future?
A collab with a technical outdoor-focused brand like Fjällräven, Patagonia, or North Face would be cool 🙂

As a thank you for telling his story, we sent Lasse a full Revolution outfit. So you can spot him in more Revolution clothes on his Copenhagen whereabouts 😎


July 09, 2024 — nanna jansen

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